As the old saying goes, you only get one chance to make a first impression. If you’re meeting with a client or customer (or a potential customer) and you want to come across as looking professional, your business card had better look good. There are a whole variety of ways you can make your business card stand out – and over the years, people have gone for huge, wild and crazy variations. That’s why creating a clean, minimalist and elegant business card can actually help to stand out and be more memorable than those of your competition

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When I’m looking for inspiration for print design, one of my favourite things to look through are postcards. Designers often enjoy working on postcards as a break from the regular day-to-day client work, because they’re fun, friendly and interesting. You can be much more creative when you’re designing a postcard because it’s often not for clients, and the intent behind it is much more friendly

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Logo design can be hard enough as it is even without including clever hidden meanings – so it can be extraordinarily impressive when you find a designer who has the skill to thoughtfully include one. Creating a logo that cleverly uses the negative space to complete the image requires a shift in how you see and visualize the art in your head, and can be remarkably challenging to do successfully

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