Unique Tips To Shape Your Logo

Besides entitling the brand or business and getting licenses ready, designing an attractive logo that appeals the right audience is equally important for any professional. Though there are several ways that could assist with developing the exclusive identity, settling upon the most appropriate logo may rather hold greater significance. So irrespective of whether you are for ways to enhance your logo’s impression or want to design a new one, here’s some help. Listed below are certain unique tips that should enable you to shape your logo with unprecedented perfection and appeal. Take a look!

Keep it simple


As designing a logo is extremely vital for any blog or site, make sure you do not adopt any ‘olde tyme’ design or complex layouts. Keep your logo absolutely simple yet intriguing that reflects a direct relationship with your brand’s products or services.

Design for the future

Many tend to neglect but a logo should always be designed keeping future in mind. Select a logo that doesn’t take much of your time for revamping and look more attractive than stylish ones. You can choose timeless designs for your unique logo.

2D, not 3D

While many sites embed 3D for eye-catchy visual effects, it may not always be appropriate to do so. Therefore, integrate 2D as it always works better, renders an enhanced appearance and is more applicable compared to three dimensional ones.

Stick with vectors


You may find it hard not to incorporate graduated screens, drop shadows and other effects from the Photoshop library. But try to stick to basic vectors as they help reproduce best at any size.

Avoid taglines

A unique, gorgeous looking logo also feels a dearth of proper, concise identity that could stand for your brand or company. Thus, make sure you do not use taglines or try to describe what you are selling. Just keep it simple yet impressive.

Primary preference

For creating distinctive logos, primary color work great at the same time. So make sure you choose primary shades for designing your ideal logo. Not only will this trim down the expenses, but will also endow it with a glowing, beautiful look.

1 font, 2 at most


Generally, logos tend to look quite ill-defined and muddled if multiple fonts have been incorporated. To avoid such situations, focus on employing only one font that works and stick with it. If need arises, employ two but nowhere more than that.

B&W + inverts

You should always bring necessary modifications and changes in your logos if they happen to turn into a blob when inverted. In fact, even if it appears in black and white, make sure to redesign the logo.

Be square


Besides all this, ensure that your logo falls as close to square as possible. Not many would realize but using an extreme shape makes it difficult to cram into smaller, neater spots.

Research and preview

Last but equally important, ascertain to check your logo thoroughly. Since it needs to be completely unique, try to create mock-ups of the options and take help from Google in order to check if something similar exists. If so, then bring changes and make it entirely different. Once done with the logo designing, you can put them up on your social networks and have visitors clung to your blog or site.

Hopefully, the stated tips will indeed enable you to create a unique logo and inspire consumer trust.

About the author: Kelly is a blogger by profession. She loves writing on technology and luxury. Beside this she is fond of blogging. Recently an article on Jeep Wrangler 2011 attracted her attention. These days she is busy in writing an article on noise cancelling headphones.

Kelly Marsh – who has written posts on Artatm - Creative Art Magazine.


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